Modesty often prevents us from blowing our own trumpet but with trade awards in every sector from retail to catering there are huge opportunities for businesses small and large to raise brand awareness by making the most of these chances.
So is it worth putting pen to paper on those award entry forms? Yes! Competition for new customers is fiercer than ever before and we always advise our clients to look out for award opportunities that give them that extra special accreditation to help raise their companies head above the competition.
Often the application forms are straightforward but remember to fill them in properly (read the instructions closely – there is often a word limit), make sure to include clear objectives and results, say why your entry is different (remember the judges will have read a hundred other entries so give them something memorable) and check it!
Awards are fantastic for staff morale, recognising great work achieved, branding, third party endorsement and the evening is a fantastic networking opportunity. So make sure you take the time to look for award opportunities – whether that is entering one or even sponsoring one!
We also make sure we practise what we preach and with the CIPR Pride awards this week where we are shortlisted for two awards both for our client Golden Square Shopping Centre, we’ll be crossing our fingers on the night that the award goes to de Winter!
0 comments:
Post a Comment